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What is Lunaria?

Lunaria is a geographically decentralised online city with a community of e-residents who have the collective capacity to drive positive environmental change and reduce real world CO2.

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Why call it a city when it's actually a website?

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Like any real-world city, Lunaria aims to offer its visitors product discovery, entertainment, a sense of belonging with likeminded people and even healthcare using digital tools. Today we are all a part of a real-world communities and groups, but we also belong to various communities on social media. The next generation of online communities will be more advanced with new digitally native tools such as digital medicines. Members of our community share similar values and we’re all working together to reduce our carbon footprint.

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What are some of Lunaria's keyfeatures that makes it kinder to our planet?

  • Lunaria a digital first environment which means it consumes a tiny fraction of energy compared to a physical city.

  • By using our services and being a conscious consumer you’re making world changing decisions to be a part of the climate crisis solution, not the problem.

  • Lunaria’s city infrastructure is dematerialised meaning we only consume digital pixels, not high energy materials like concrete, glass or wood that require ongoing energy consumption as a result of burning fossil fuels and refrigeration

  • We’re a truly global city meaning our community is made up of residents from all corners of the earth and our governance structure is community driven and overseen by caretakers who are measured by their return on impact, not investment.

  • We make it simple for our visitors to discover products and services across our directory that are better for the environment and better for the lives of people making these goods.

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What can I do in Lunaria?

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    Discover products and services from makers who are striving to be good for the environment and for the livelihoods of their producers.

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    Explore a world of spatial environments via our sky window portals

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    Get inspired in our Inner Space portal where you can read quotes to support your life, work, love life or the environment. The best part is we’ve hidden the source in order to remove bias or judgement.

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    Take a mental break from being online. “But you’re an online service” you may ask! Many people working in cities may not have access to nature or the time to escape but we can help by prompting our visitors to close their eyes and enjoy ASMR audio for mental rejuvenation

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    We’ve built an online library to support mental health where you can access books, podcasts, newsletters and other support services to help see you through tough times.

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    Hang out in spatial online environments, including on the moon. These environments are inspiring, educational and entertaining

Whats the commercial opportunity?

Online cities have the potential to become multi-billion dollar ecosystems driven by the digital economy. Cities that are seen to be doing the most amount of good for the environment or for other people will be the most successful.

Lunaria appeals to values driven consumer communities no matter which territory they reside in.

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